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Methodist Healthcare

ExpertiseMatters™ Brand Campaign

AVP Marketing, Creative Director, and Producer of new Methodist Healthcare ExpertiseMatters™ campaign. Despite scoring well in quality, convenience, and care; Methodist Healthcare has dipped in perceived expertise in specialized service lines in a recent study. Our goal is to increase our perceived level of expertise, elevate our brand awareness, defend proactively against new entries in […]

Physician Recruitment Video

Creative Director and Producer of new Physician Recruitment video for the Methodist Healthcare System.

Click YouTube link below.

5 New Neighborhood ERs Campaign

Creative Director of Methodist Healthcare’s “5 New Neighborhood ERs” campaign. The campaign included a TV commercial, paid and organic social, billboards, email journeys, SEO, hyperlocal direct mail, and print ads in local publications.

How’s Your Heart? Campaign

February is American Heart Month. Creative Director of Methodist Healthcare’s new “How’s Your Heart” campaign encouraging San Antonians to take our simple online heart risk assessment and learn hands-only CPR.

Watch the inspirational story of a retired Navy Seal and his experience with Methodist Healthcare’s Heart Institute.

ECMO Life Support Patient Story Video

Producer and Creative Director of ECMO life support patient story video. Methodist Healthcare has the leading adult ECMO program in the United States. The video was produced for Methodist Healthcare’s parent company, HCA, for a presentation with all global divisions and won a Telly Award in May 2021 in the Science and Technology category.